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Germany - Breweries

Löwenbräu Brewery

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Additional Information

Löwenbräu is a brewery in Munich, founded around 1383. Its name means "lion's brew" in German.

Löwenbräu beer has been served at every Oktoberfest in Munich since 1810 and is one of six breweries allowed to do so. As only beer conforming to the Reinheitsgebot, and brewed within the city limits of Munich, can be served at the Munich Oktoberfest. Beers meeting these criteria are designated Oktoberfest Beer. The six breweries that can produce Oktoberfest Beer are:
Augustiner-Bräu
Hacker-Pschorr-Bräu
Hofbräuhaus (Staatliches Hofbräu-München)
Löwenbräu
Paulaner
Spaten-Bräu

Some of the Brewery's Range
Löwenbräu Oktoberfestbier -
Löwenbräu Löwen Weisse Hell -
Löwenbräu Löwen Weisse -
Löwenbräu Löwen Export Hell -
Löwenbräu Radler Beer -
Löwenbräu Dunkle Weisse -

Over the years the brand identity is updated and re-launched with subtle changes, a change of Logo or a new font.
Sometimes this brand update is done by the new owners after a brewery has been sold, other times just to give the brand a fresh new look on the ever growing market.

Below are some notes to help identify some of these changes and an aid to reference the year of the glass.

Old Brewery Logo

Löwenbräu Logo
Date ?
Blue Lion, white background, blue border and Munich before Löwenbräu




Old Brewery Logo

Löwenbräu Logo
Date ?
Blue Lion, white background, blue border and Munchen after Löwenbräu




Old Brewery Logo

Löwenbräu Logo
Date ?
Yellow Lion no background or border and Munchen after Löwenbräu




Old Brewery Logo

Löwenbräu Logo
Date ?
Yellow Lion, White background, Blue border and Munchen after Löwenbräu




Old Brewery Logo

Löwenbräu Logo
Early 1970s
Yellow Lion blue background, yellow border, Munchen after Löwenbräu followed by Made in Germany.
Based on the rastal stamp on this glass I would say pre 1972

Old Brewery Logo

Löwenbräu Logo
Date ?
Yellow Lion blue background, yellow border and Munchen after Löwenbräu


Old Brewery Logo

Löwenbräu Logo
Date ?
Different Lions Head and Mane




Old Brewery Logo

Löwenbräu Logo
Mid 1990's
Gold Lion blue background, gold border




Old Brewery Logo

Löwenbräu Logo
Date ?
Yellow Lion with Red Tongue, blue background, yellow border. Lion has claws


Old Brewery Logo

Löwenbräu Logo
2000s
Clear Lion with Red Tongue blue background, no border. Lion has claws
(2008 Shown)

Old Brewery Logo

Löwenbräu Logo
2010s
Smaller, Gold Lion with Red Tongue on blue background, Gold border. Lion has claws
(2018 Shown)


Lowenbrau Beer Mat 1 Front Lowenbrau Beer Mat 1 Back

A Löwenbräu beer mat (W8.5 x H12.4 cm).
(Original date unknown Circa 1980s).

Lowenbrau Beer Mat 2 Front Lowenbrau Beer Mat 2 Back

A Löwenbräu beer mat (W8.5 x H12.4 cm).
Part of a collection given to me in September 2020
(Original date unknown Circa 1980s).

Lowenbrau Beer Mat 3 Front Lowenbrau Beer Mat 3 Back

A Löwenbräu beer mat (W9.3 x H9.3 cm).
Part of a collection given to me in September 2020
(Original date unknown Circa 1980s).